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Leading shipping tool for the  European e-commerce market
Dutch scale-up SendCloud – a former winner of E52’s Gerard & Anton Awards – has raised €5 million. SendCloud’s shipping tool strengthens the market position of webshops, by optimizing their shipping- and returns process. With their investment, investors henQ, BOM and TiiN Capital acknowledge the potential of SendCloud to further improve e-commerce logistics in Europe.

Read more about Sendcloud here

SendCloud was founded in 2012, as a result of the then still time and cost inefficient shipping process of small to medium-sized online stores. The company enables web shops to be successful within (international) e-commerce, by enhancing the customer journey with multiple shipping options during check out, faster order processing, customer notifications and automatic processing of European returns. With 55 employees and more than 10.000 users, SendCloud has grown from a local player into an international scale-up. The company is currently active in The Netherlands, Belgium, Germany, France, and Austria.

“Logistics accounts for 20% to 40% of the total costs for online retailers”, according to Rob van den Heuvel, CEO of SendCloud. “We see that consumers are becoming more and more demanding in both receiving and returning their goods. The biggest challenge is to meet these demands in a profitable way. Current users tell us that SendCloud enables them to ship faster and smarter. That is how SendCloud empowers online stores to strengthen their position in the increasingly international e-commerce industry.” Previous investments enabled SendCloud to improve the tool and make it suitable for bigger stores as well. By now, the company has become the market leader in the Benelux that, with its latest round of funding, is on its way to conquer Europe.

henQ, SendCloud’s new investor, sees plenty of potentials. “We believe in the ambition of SendCloud to conquer the European ecommerce shipping market”, says Herman Hintzen, Founding Partner of henQ. “SendCloud serves the ever-growing group of SME webshops. Furthermore, the incumbent shipping companies in the market are not able to meet the needs of these online retailers. Against that backdrop, together with growing economies of scale, we are convinced that the ambitious team of SendCloud will continue to improve the European shipping market”. TiiN Capital and BOM, who also invested in a previous investment round, are equally convinced that SendCloud is heading in the right direction to grow further into Europe.

Source: Press Release by HenQ

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Author profile picture Bart Brouwers is co-founder and co-owner of Media52 BV, the publisher of innovationorigins.com.