“A lot of today’s technology makes us incredibly lazy.” According to John van de Laar, project manager from the Sport & Technology cluster, one of the sixteen parties in the Vitality Living Lab. Which is a four-year project that was started to seduce people to be healthy and active, Van de Laar explains. “There is a lot of technology in this region that we can use to make people more active. We make a difference by working together.” The Vitality Accelerator Program, an activity of the Vitality Living Lab, brings six startups have been prepared for their next step. During their closing meeting, on the first spring day of the year, the six startups present their “journey”.

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About the author

Author profile picture Corine Spaans is a writer. She is particularly interested in the stories of the people behind the innovations and has a passion for sport (innovation).