Steven van Huiden en Loek Daemen, TU/e Innovation Lab

For two weeks now, The Golden Lightbulb Challenge is on its way and a considerable stream of ideas has already been delivered at TU/e Innovation Lab. But of course, there is much more to come. The first round of this Eindhoven-based idea machine lasts until 23 November. For the eight winners, a cheque of 250 euros is offered. And that’s more than worth your energy, especially because it doesn’t take a lot of time to participate in this round. Those who join in rounds 2 and 3 can even earn up to 10,000 euros – but that will take some more effort.

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Author profile picture Bart Brouwers is co-founder and co-owner of Media52 BV, the publisher of