Nederland, Eindhoven, november 2018. Lichtkunstfestival GLOW Eindhoven is een looproute door het centrum van de stad langs objecten van internationale lichtkunstenaars en trekt ruim een half miljoen bezoekers. Hier met: Glowie wants to talk to you door Greenhouse group. foto: © GLOW Eindhoven / Bart van Overbeeke

Aiming at younger visitors, Glow director Ronald Ramakers was looking for a way to add more interactivity and innovation to his light festival. A team of creative and innovative employees of the Greenhouse Group helped him out. The result is a speech-driven chatbot named Glowie, which engages with Glow visitors by starting a dialogue. At the Heuvel shopping centre, visitors can admire the work and talk to her.

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