As Keynote speaker on the HighTechXL XL Day, Sander Arts already spoke briefly about the differences between Silicon Valley and Eindhoven. Arts has worked for many years at Philips and NXP, where he was responsible for marketing and communication. Since 2012 he lives and works in Silicon Valley. For a long time for chip manufacturer Atmel, but nowadays he is involved in a large number of companies. He also lectures at Stanford University Graduate School for Business. As a Dutchman in Silicon Valley, he tells us what we can learn from ‘The Valley’ and what makes Eindhoven so special.

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Author profile picture Frans van Beveren leads IO on a daily basis. He is fascinated by everything related to technical progress, innovation, sustainability, and industrial design.