There’s one returning complaint about the Eindhoven ecosystem: although we have the best and brightest in tech and the best and brightest in design, the two groups should meet more frequently. Well, what better occasion than the Dutch Design Week to prove the complainers wrong.
Next Thursday, October 22, tech designers, trend analysts and design scientists combine forces at the High Tech Campus to kick the dust off high tech product thinking!
From ’Human Centered Design’ we work towards new products through cooperation between the Beta and Alpha. Join in on inspirational sessions by leading speakers in this field and get together for product innovations in an interactive workshop.
Subscribe to our Newsletter!
Speakers including; Stephan Petermann (OMA/AMO), Paul Hekkert (TU Delft), Marijn van der Poll (The Oyster Imperative), Sandra Baan (Studio Baan), Huib v.d. Heuvel (Solliance).
From Customer Needs…
13.20-13.50 Smart Worlds – Stephan Petermann (OMA/AMO)
13.50-14.20 What Design can do and why Design should do it – Paul Hekkert (TU Delft/ Design and Emotion Society)
…to New Products
14.30-14.45 Conceptual Thinking; Learn how to master your creative brain –Marijn van der Poll (The Oyster Imperative)
14.45-15.25 Show Case 4 Start-Ups
– Boulton Eyewear (Tim Dassen)
– OWOW (Robin Dohmen)
– LIFESENSE (Julia van Zanten)
– Levende Thee (Peter Scheer)
Alpha & Beta – 2 Languages working together: Cases
15.35-15.50 LabTap – Joep Verheijen & Hans Meeske
15.50-16.05 Solliance – Huib van den Heuvel
16.05-16.20 Recycold – Jan Vorstermans
16.20-16.30 Creative Residency HTC12 – Bert-Jan Woertman & Hans Meeske
16.30-17.30 Innovation workshop
17.30- Wrap-Up & Netwerkborrel
Innovation Origins is an independent news platform that has an unconventional revenue model. We are sponsored by companies that support our mission: to spread the story of innovation. Read more.
At Innovation Origins, you can always read our articles for free. We want to keep it that way. Have you enjoyed our articles so much that you want support our mission? Then use the button below: