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Car-sharing platform Amber will offer its users in Eindhoven the possibility to pick up and leave the cars anywhere in the city. As of today, individuals and companies can take or leave an Amber anywhere in the municipality, within a five-minute walk. “In our hometown Eindhoven we are testing and optimizing our renewed service,” says Amber’s Bas van Vugt. “Then we roll it out nationwide.

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Author profile picture Bart Brouwers is co-founder and co-owner of Media52 BV, the publisher of innovationorigins.com.