Eindhoven and Munich are target cities for Australian sports business

If, as an Australian entrepreneur, you have been developing the European market via London for years, the looming Brexit will be a serious problem for you. An alternative is, therefore, more than welcome. So it’s no surprise that an Australian trade delegation of sports and technology related entrepreneurs has visited Eindhoven in recent days – and will also have Munich on their agendas in the coming days. The visit is part of a trip that’s focused on finding new European entrances for sports-related business from Australia. Besides Eindhoven and Munich, the group visited Amsterdam and will be going to Duesseldorf and Berlin. Sports And Technology organised their visit in Eindhoven.

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About the author

Author profile picture Corine Spaans is a writer. She is particularly interested in the stories of the people behind the innovations and has a passion for sport (innovation).