Lifesense bij de uitreiking van de Gerard & Anton Awards

LifeSense Group B.V. and Allanda Ltd. have signed a partnership for distribution of Carin wearables in the UK. Allanda is a specialist in incontinence and hygiene products with a dominant market position in the UK. Last Thursday LifeSense was nominated as one of E52’s ten ‘Startups-to-Watch, and honoured with the Gerard & Anton Award.

Carin’s washable smart underwear and pelvic floor exercise programme helps women regain bladder control and confidence in everyday life. An innovative distributor Allanda will introduce Carin within their diverse portfolio of wearables, with a ‘care to cure’ approach.

For LifeSense Group this is an opportunity to broaden activities within Europe. “Working together with large and innovative distributors will enable the adaptation of Carin”, LifeSense CEO Valer Pop says. “With a satisfaction rate of 98%, Allanda is also the best partner in a consumer oriented approach. Carin is in good hands at Allanda. They have a large database of customers and they know how to keep them satisfied. We think they can bring Carin to a larger group of users and can contribute to our mission to empower more women around the globe.”

Support us!

Innovation Origins is an independent news platform that has an unconventional revenue model. We are sponsored by companies that support our mission: to spread the story of innovation. Read more.

At Innovation Origins, you can always read our articles for free. We want to keep it that way. Have you enjoyed our articles so much that you want support our mission? Then use the button below:

Doneer

Personal Info

About the author

Author profile picture Bart Brouwers is co-founder and co-owner of Media52 BV, the publisher of innovationorigins.com.